Nishiawa x N STORE.
Indigo-dyed T-shirt.
ABOUT NISHIAWA
Within the embrace of lofty mountains, time stands still.
Nishi-Awa is a pure land of unchanging patterns and human warmth.
When you arrive here, you’re struck by a sense of unexplored seclusion.
It’s a place where one valley leads into another, disappearing into the mist. Little hamlets with patches of farmland cling to the steep mountainsides. There’s nowhere else in Japan like it.
Pathways wind their way right beside the farmhouses of these close-knit communities, where total isolation and limited resources have fostered indissoluble bonds and a spirit of cooperation. From the Heian period, the people of Nishi-Awa have welcomed strangers warmly, accepting them as hospitably as one of their own.
The unique culture that arose on these high mountain slopes fascinated scholar of eastern culture Alex Kerr, who saw the valleys of Iya as a Japanese Shangri-La. Today, many visitors from around the world come to experience its peaceful charm.
MIKAMO KISSA & MIKAMO MOKURI
At the Mikamo Coffee paulownia geta (clogs), a specialty of Higashimiyoshicho in Nishi-Awa, are displayed and sold. The gorgeous geta are used to decorate the café. The café also uses fresh vegetables bought directly from farmers.
Yamauchi indigodye factory
About Collaboration.
ドイツのフランクフルトをベースに日本のプロダクトを世界中に発信するN STORE.と、徳島県、西阿波の企業がコラボレーションし、徳島の名産である藍染めのTシャツを制作。
シルクスクリーンではなく、抜染という手法を使って印刷していただきました。
インクがのっているのではなく、染める前に柄部分にのりをつけることで、その部分が染まらず白色のままになり、素材の風合いやイラストに手作業のぬくもりを感じます。About N STORE.
Mobile Japan-Boutique, Clothing & lifestyle goods.Main products are handmade by experienced Japanese craftsman.
N STORE.はドイツ、フランクフルトをベースに展開する。店舗を持たない、モバイルジャパニーズブティック。“Good bye mass Production“をコンセプトに、ライフロングな日本のプロダクト、ライフスタイルを提案する。
€130
Made in Japan.
You can purchase the T-shirt from N STORE. website.
World-wide shipping.
The Team
Produced by N STORE. & Mikamo Kissa
Design by Miz
Indigo dyed by Yamauchi indigo-dye factory